Inger D. Kenobi
WELCOME TO MY WORLD OF WRITING
I'm an author, copywriting mentor, and memoir coach.
I'm a total word nerd, and I love helping people write binge-worthy copy that stays with the reader long after they've left the website.
My philosophy is: you didn't start working for yourself to hide your talent, awesomeness, and beauty under layers of vanilla, forgettable, vague copy that makes you sound like everyone else. Or worse: the most boring version of yourself.
You deserve to shine online. I'm here to help.
Whether you're a composer, musician, comedian, author, healer, small business owner, or a coach, you should know that writing good copy has less to do with being a super-talented writer and more to do with putting the right information front and center.
I'll help you see the forest for the trees, and as a life-long Buddhist, I have a knack for extracting your talent and greatness. The rest is just surface stuff.
People who are familiar with my work know that I'm not interested in pain points, creating client avatars, or vague, jargon-y language. We want to draw the reader in like a red carpet event, not make them fall asleep.
I'm not going to promise that when you write better copy, you'll suddenly have 6-figure months and be featured on Oprah.
But I do know that people who feel insanely proud of their copy find it easier to promote themselves, send off emails, pitch themselves, run with new ideas, and suddenly feel ten times more confident about their work. Which leads to more clients, money, and more visibility. . . . .
This is why I can say with certainty that your awesomeness and talents + my copywriting chops = rocket fuel for your business.
My most common feedback is, 'I was lost, now I'm found.' People also say, 'WOW! I sound amazing! I want to hire me!'
I want you to feel equally excited, if not more.
A LITTLE BIT ABOUT my life so far.
After dropping out of college, I spent over ten years at a Tibetan Buddhist centre in California. There, living on 200 acres above the tree-line, I learned to sit very still, completed 1,5 million mantra recitations, and discovered kale.
When I moved to London and worked at the Norwegian Embassy, I suddenly went to meetings at Buckingham Palace and had Downing Street on speed dial.
Four years later, I moved to the Cotswolds and wrote my first book. Now I'm working on my third.
I'm all about 'find a way or make a way' and one of my favourite question is, 'If this was a movie, what would you want the next scene to be?'
My clients love that answer because it helps them see themselves from the outside + it allows for the most interesting answers to bubble to the surface.
-If this was a movie, I'd start the book.
-If this was a movie, I wouldn't be writing this meek shit on my website.
-If this was a movie, I'd run with that program I've been thinking about for the last three years.
One of my Buddhist teachers said, 'The best time is always now.'
It's true.
And yet. . .
We will never feel ready, or:
Good enough.
Talented enough.
Deserving enough.
Young enough.
Old enough.
So what?
Life is short and then we die, so we might as well jump in with both feet NOW and learn as we go.
Bottom line is, you don't need to hoard your best ideas like Gollum.
You can start before you're ready and gather EXPERIENCES, not think about everything to death.
PLUS! (And I need you all to hear this.) You are all more talented, are more gifted, have more time, more resources, and more experiences than you give yourself credit for.
There is no glory in waiting. Do the thing now.
The end.
What I'm known for:
"Inger's ability to swiftly affect change is truly amazing, simply because there’s so much fun involved! For those of you lucky enough to be on Inger’s client roster, all I can say is congratulations!"
Highest praise:
"You have the same personality as David Sedaris."
Fan of:
The way your hair smell after a bonfire, Lady Di, going to bed early, vintage gloves.
Allergic to:
Parties, coach-speak, AI, and the sentence, 'Now that I'm older. . . . "
My treasures:
My Buddhist teachers, my mind, my freedom, my creativity, and my people.
Favourite Authors
Margaret Atwood
Anne Lamott
Fran Leibowitz
Amy Tan
Knut Hamsun
Richard Rousso
Nora Ephron
David Sedaris
Milan Kundera
Mindy Kalling
Cheryl Strayed
E.M. Forster
Favourite TV shows
Yellow Stone
Veep
I Love Dick
Twin Peaks
Breaking Bad
Slow Horses
The Office (American version)
Gilmore Girls
Seinfeld
The West Wing
Modern Family
Schitt's Creek
Pssst! Are we friends on Instagram?
My feed is a magical blend of Buddhist quotes, copywriting tips, and creativity boosting ideas. You find me by searing for: @ingerkenobi
