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THE LAUNCH FEST | FOUR-WEEK RESULT-DRIVEN PROGRAM

Learn to write those mysterious launch emails and get more eyeballs on your work.

Writing amazing sales emails is a lot more fun than being broke and sad. 
THE THING IS. . . 

Life is too short to let your beautiful offers and programs (not to mention your talent) quietly gather dust . . .
just because you're confused about the whole launch thing. 

Your clients need you now. 

So whether you want to end the drought of not promoting yourself, or you're ready to dip your toe into sales again, but not like that. . .​

This is where you go from actively avoiding selling to learning how to roll out a launch that makes it easy for people to connect with your work and buy from you. 
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This program is created for all you entrepreneurs who know you're crazy good at what you do, but you're not good at explaining what you do. . . yet. 

It's time to let your writing catch up with your expertise. 

It's time to go from feeling scattered to narrowing your focus. 

It's time to join The Launch Fest. 

And remember. The better the message, the better the clients. 

"Inside my head, it's all a big mess. With Inger by my side, I'm able to write about my work in a way that makes me go,'I look amazing! I want to hire me!' -River, photographer. 

'My biggest surprise in working with Inger was how resistant I was to sounding like a real human. I used to be all caoch-speak. Now I'm sounding like me, and I love it!' Emma, wellness coach 

"I am so grateful for your help and passion! My journey to offering my work is full of light and hope because of our work together. No other coach has managed to do that for me.' -Marie, life coach

HOW THIS PROGRAM WILL ROCK YOUR BOAT, IN A GOOD WAY. 

 We will focus on one single and doable task: write ten launch emails that you actually WANT to send out. 

That's it. (Phew!

 I have simplified this process like nobody's business. 

 

No fluff. 

No complicated tech stuff. 

No AI. (Fuck, no!)

No adds. 

No guesswork. ​​

And the best part?

 I will be with you every step of the way. Together we will turn 'writing sales emails' into something that celebrates, highlights, and showcases your talents and gifts.

That part is pure gold. You won't just understand this intellectually. You will take what you learn and apply it directly to your emails. 

The writing prompts will be specific. 

You will know what to write. 

We will edit together during our group sessions. 

Sounds too good to be true? It's not. And this work is so much easier when we come together and pool our talents 

So clear your calendar, pop the champagne, and congratulate yourself for doing something that will make it easier for the right people to find you and hire you. 

Which one is you? 
1.

Your brain turns into oatmeal just thinking about launches. You'd like more clients, you know you're good at your job, but selling feels cringe-worthy.This is not what I signed up for! 

2. 

In theory, you'd like to roll out a launch, but you have so many questions. For starters, do you need a funnel? How to write sales emails? What to write? Help! 

(This is oh-so normal!)

3. 

You daydream about having successful launches and raking it in. After all, less talented people do it all the time. But you want to make sure you do it perfectly. Meaning, nothing happens. 

Maybe your situation isn't exactly like that, but regardless:
I just think there is nothing cooler than a person who casually rolls out a crazy simple launch without spinning out or dying inside. Soon, that will be you. Here is why: 
(press play) 

The Launch Fest: the benefits of a Mastermind at program prices. 

"Inger Kenobi knows writing, has the heart of a lion, and is a powerful guide." -Sarah Seidelmann

"After working with you, I got my first paying client in five months!" - Verity Rivers

A friend forwarded me you email and I thought, 'I have to work with her!' - happy new client

Hi, I'm Inger! So glad you're here. 

When I discovered that all the people who didn't stress about clients and marketing had one important thing in common--writing crazy good emails--I channeled my inner Hercule Poiroit and went to work. The first question I asked was: 

Did these people intuitively know how to write binge-worthy sales emails? Were they just naturally gifted? 

 

As it turned out, no. 

I learned that these people had either a) taken a bunch of copywriting writing classes or b) hired a copywriter. 

 

Oh, so I'm not an idiot. I just haven't learned this yet. 

Next I went to work and read and dissected all the great emails I could get my hands on. I discovered patterns. I took email classes and practiced what I learned. 

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Since then I've had multiple five-figure launches, a couple of 4-figure ones, cricket launches, 400 people signing up for things, then only 27. This non-linear progress might not sound super impressive to you, but it's changed EVERYTHING for me. I've gone from hoarding my best ideas to promoting them. From hoping people will discovery me to creating my own hype. 

Now it's your turn. 

THERE IS NOTHING BUT GOOD NEWS HERE. 

And remember, the best programs are the ones you promote and sell. Not the ones gathering dust. 

What we'll cover together: 
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THE LAUNCH FEST: for those of you who want to promote what you already have.  

1. The secret behind all great launches. 

When it comes to launches, we make two classic mistakes. 

We think they are complicated and we think we're not ready/good enough/talented enough. . . (fill in the blank.) 

So here is the secret: you get to believe in yourself and show up before the world catches on. You know you can help people. Tell them how. 

Here is the second secret: the act of writing and sending emails could not be any easier. You're not learning how to operate a drone here. This is very doable. Plus, we're promoting an offer or program you already have. We're building on what is already in place. Easy! 

2. The power of words.  

How do you rise above the everyday drama of working for yourself? 

You change the story. Words have the power to do that. They can change outcomes, incomes, and help you speak directly to the people you want to work with. 

Here we'll focus on two types of words. The words you write in your emails + the inner words. How you talk to yourself during a launch. Are you a friend or a foe? 

 

Together we will chose words that work for us, not against us. 

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THE LAUNCH FEST: where you create a launch you want to star in. 
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THE LAUNCH FEST: where your to-do list turns into a Zen garden. 

3. The magic of one-pointed focus.  

You don't have to learn everything at once. 

In my Buddhist tradition there are 84,000 meditation methods and teachings. Yet, as a new Buddhist I was told to focus on only one thing for a whole year: meditate on how everything is impermanent. That's it. 

Cut to my coaching friend who took six months off to build a new platform, create a new brand, record new videos, take new classes, and design a new funnel. She burned out and never launched the damn thing. I don't want that for you. 

I want you to grow as you go. I invite you to jump in, focus, learn, and move on. 

You're joining us, right? 

Nothing you learn here will go to waste. 

To make sure you don't shrink or sensor yourself, you will team up with the VIBE of your launch and embody that vibe from beginning to end. This part is a real game-changer.  

You will also treat these emails as a creative project, not as an audition for your self worth.

Your personal magic + creativity + developing new skills = rocket fuel for your business.  



"Thank you! Treating things in business as a creative project sort of blew my mind."

"I love the idea of being on the same team as my business. We're in this together, partners in crime!'
 
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Get in the FUN Zone 
In order to ride into the emotional sunset and become as excited about launches as you are about your favourite TV show, this program has two phases. 

Phase one: We'll start strong with dissecting FANTASTIC sales emails and learn why they work and how they can work for you. We'll also look at five mistakes that turns emails into a total snooze fest. In short, here you will learn what to do and what to avoid. 

 

Phase two: Next, here you will take your newfound knowledge and start writing ten specific sales emails. Each of them will be centred around a specific theme. Nobody panic. I will give you examples and we'll have live, hands on, editing sessions.  

And no. I won't teach to to write, 'perfect' sales emails. I'll teach you to write emails that makes people feel something. 

 

Doing this together works. Alone we get distracted and overthink everything to death. Together we speed up the process without feeling drained. 

All the practicalities (dates and prices.)

- This is a group experience with 8 live sessions and will run online from March 25th - April 16th.
There will be zero pre-recorded videos to watch or a gazillion workbooks to fill in. That's because you don't need a library. You need to learn new skills in real time.  

- Price: 249 pounds/approx 375 dollars 
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WHAT YOU WILL DO: 

Write ten launch emails promoting an offer you already have. 

Your offer can be a challenge. A two-day workshop on ADHD. One-on-one coaching package. A photoshoot. An artist program. A mentorship program for female CEOs. Anything goes. If you're stumped, we'll figure it out once you've signed up. 

WHAT YOU WILL GET: 

All sessions will begin at noon Central Time (US)/6 pm UK and last one hour. 

You want to be there LIVE, but all calls will be recorded and made available within 24 hours. 

8 live Zoom sessions (60 minutes each) 

Week one: we gather on March 25th​ & 26th. 

Week Two: April 1st and April 2nd. 

Week Three: April 8th and April 9th.
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Week Four: April 15th and April 16th.
What you REALLY get is: 
The opportunity to GLOW UP your business. 
The opportunity to have your best month yet. 
The opportunity to learn something you can use right way. 
The opportunity to do something new and scary in a fun and safe environment. 
The opportunity to see (maybe for the first time) what sets you apart. 
The opportunity to get more done in 4 weeks than you did in the previous 4 months. 
Anything can happen during a launch. 
And it will. 
How will you celebrate all your wins? I like to bike around the village with the soundtrack to Stranger Things in my ears. Victory lap galore! 
OMG! I am so ready for this!
Good! Because you're about to learn things you can actually USE, not just inspirational fluff that leaves you scratching your head. Or worse, blame yourself for not 'getting it.' 

There will be surprises and prices along the way. 

(Including a bonus session that will be announced once we're up and rolling) 

AND: If you'd like to attend, but this is in the middle of the night for you, no worries. You will have access to all the recordings plus you CAN get up and join us. If you really want something, you'll make it happen. 

In between the sessions we'll stay connected in our private Facebook group. 

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Come! Alone, marketing and sales emails can feel complicated and cringe-worthy. 

Together it's lighter and not such a big deal + it's more fun that way. 

It doesn’t matter if you've run a few launches in the past or are brand new at this. Either way, you'll get something out of this program.  

Everything you learn here will benefit your business. 

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Register below. 

This program is a gift to yourself, to your clients, and to your business. 

I can't wait to meet you and see what you do with this! 

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Here you will: 

Awaken a new clarity and confidence in your business. 

Learn communication strategies I've never thought before. 

Feel fired up. 

Put your ambition to good use. 

Flaunt your gift and talents. 

Give yourself a leg up. 

 

Support, belly laughs, a-ha moments,  marketing, confidence, magic, and selling, all weaved together. 

Translation: this is your new happy place. 

£249/approx $375

This program is non-refundable, so please invest with intention and enthusiasm. 

But wait! What if I want private coaching during this program? 

Glad you asked! For 400 dollars more you get two 60-min sessions with me. 

Register LAUNCH FEST

What this work is NOT about + Some common questions

This program is not a good fit for people who want to get-rich-quick or for people who feel that selling is beneath them. It's also not a good fit for people who would rather make a vision board than do anything in public. 

But if you want to put your talents to good use, learn to communicate why you're the cat's meow for your clients, and like hanging out with likeminded people, join us. 

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WILL THIS PROGRAM HELP ME MAKE ME MORE MONEY? 

It will increase your chances, for sure! One of my clients doubled her income after just one session. Another one got her first paying client five months later. My guess? You'll be somewhere in between.  


WHAT WILL I LEARN AGAIN? 
💡How to write ten specific launch emails. 
💡See what sets you apart from the competition. 

💡Learn effective communication skills.  

💡You'll also see yourself from your client's perspective, which is priceless.  

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HOW MUCH TIME WILL THIS REQUIRE OF ME? 

We'll meet two hours a week, plus writing time on your own. On average, four hours a week. Not bad! 

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YOU SAY WE WILL WRITE TEN SPECIFIC EMAILS. WHAT ARE THEY? 

Sign up and find out! There is a strategic pattern to writing sales emails, and I've distilled them down to ten emails. 

WILL SHINE MEMBERS GET A DISCOUNT? 

SHINE and BLOOM members will get a 50 pound discount. 

To claim your discount code, email me at hello@ingerkenobi.com

WHAT IF I DON'T HAVE AN EMAIL LIST OR AND OFFER, CAN I STILL JOIN? 

No, I would not recommend it. I want the people who sign up to be able to hit the ground running and build on what's already in place, not feeling behind and overwhelmed. There is enough of that going around. 

WHAT IF I'M IN THE PROCESS OF CREATING A PROGRAM AND NOT READY TO LAUNCH YET? 

No, I would not recommend it. I want the people who sign up to be able to hit the ground running and build on what's already in place, not feeling behind and overwhelmed. There is enough of that going around. 

Got any other questions? Email me at hello@ingerkenobi.com

UK-based author and coach. Worldwide clients.  LGBTQ+inclusive. Sessions in English or Norwegian. 
© 2025 Inger Kenobi | All rights reserved | Terms & Conditions
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